Bigr Insights & Innovation

Market Research & Business Growth Experts

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We perform market research that drives:

Target market understanding

Brand growth

Communication effectiveness

Innovation with real value

Selling stories for ranging

PR for media attention

Our clients say our strengths are:

Better value

Actionable insights

Visually appealing

Faster results turnaround

Creative research design

Easy to work with

 

Surveys for Productivity & Effectiveness 

Social Media & Search

Employee Engagement

Customer Satisfaction

360 Degree Feedback

Net Promoter Score (NPS)

ABOUT US

Our focus is effective market research as the foundation for effective business decisions. Diagnose first then prescribe.

 

We are believers in Pareto's principle, the 80/20 rule, you don't have to do everything but you must do the 20% of things that are going to deliver 80% of your results. We help identify the 20%.

We have hands-on experience in business ownership, brand management, advertising and strategy because we have worked in big corporates and SME's, not just for them.

 

If you want to do more with less, get in touch. 

 

SERVICES

Which of these is a priority for your business?

We can identify & describe potential customers

Market research validates facts for PR mentions

Improve viability, identify ways to drive trial

Cost-effective options for any size business

Affordable solutions that improve culture

Implement correctly and benchmark your score

Test it with your target market before committing

Evaluate & quantify unmet needs

Evaluate the effectiveness of marketing activity

Market research identifies digital strategy improvements

Effective brand positioning & segmentation

Optimise your greatest marketing cost

CLIENT WORK

Examined how shopper & sales assistant interaction affected Electrolux sales

In-market brand health tracking & innovation market research

Marketing effectiveness tracking for ocean and river cruises

Demographic segmentation & innovation market research

Market research for natural hair care dynamics & innovation

PR driven study, of 2,000 women, focused on the Botox & Juvederm  brands

Brand positioning & shopper segmentation

Market research for 5,000 sku's in Bunnings

Usage & attitude market research with segmentation

Shopper research for start-up seeking JV with Westfield

Behavioural study to determine the difference between 'savers' and 'spenders'

Usage & attitude study with demographic segmentation

NPD and packaging design market research

Evaluate marketing effectiveness & innovation opportunities

Market research for PR & opportunity analysis

NPD pre-launch market research to determine best value-adding opportunity

Determine best spokesperson from a group of known bloggers

Innovation, segmentation & tracking surveys

Measure potential student interest in MEGT curriculum's

Usage & attitude survey and innovation market research

 
 

LATEST BLOG POSTS

Bigr on Network Ten News
Street Ads in the Real World
5 Must-Do's for Retail Ranging
Cultivate Habit not Loyalty
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CONTACT US

EMAIL

PHONE

02 8002 1947

0411 548 214

ADDRESS

377 New South Head Road, Studio 214

Double Bay, NSW 2028

 

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